DESIGN . EVENTS . MARKETING . ART . COMMUNITY . OUTREACH
Copyright 2011• Jaymii Liehr • All Rights Reserved
Copyright 2011 • JaymiiLiehr.com • All rights reserved
Additional Experience - Condensed
Innovative Spa Management • Asheville, NC • 2010 - 2011
Executive Assistant • ismspa.com
- Established and cultivated relationships with retail vendors
- Negotiated terms for new product lines
- Managed marketing business strategies; coordinated with industry representatives around advertising and promotion
- Assisted founding partners and Executive level with daily tasks and projects
- Project manager for spa openings
- Managed and maintained CMS platform websites, mass email programs, and website calendars
- Purchased business supplies, products, and merchandise
- Researched and coordinated corporate travel and logistics
Professional Summary
Creative operations leader with over two decades of experience supporting events, entrepreneurs, and sacred projects. I bring structure and soul to everything I touch—whether I’m managing the flow of a retreat, crafting systems behind the scenes, or designing ritual containers for collective transformation. I specialize in supporting BIPOC, queer, and healing-centered communities.
Sacred Waters Retreat • Clarksville, TN • 2019 - Present
Event Site Director • SacredWatersRetreat.com
As Event Director of Operations for Sacred Waters Retreat, I steward the operational flow and aesthetic experience of immersive, multi-day gatherings that center ritual, restoration, and ancestral remembrance for women of color. Grounded in the sacred element of water and its healing traditions, I oversee planning, coordination, and on-site execution for retreats held in natural sanctuaries—by rivers, oceans, waterfalls, and lakes. I work closely with the founding team, staff, volunteers, and the speakers. I'm also partner with the venue staff to ensure that each experience is held with care, reverence, and impeccable operational excellence. Our goal is to exceed expectations. My role bridges structure with soul—creating nurturing, transformational environments where women can remember their sacredness, reconnect to ancestral wisdom, and reclaim their divine feminine power.
OM Sanctuary (501(c)(3)) • Asheville, NC • 2014 - 2016
Consultant • omsanctuary.org
- Advised and assisted CEO with various tasks in marketing, sponsorship, development, design, programs, and events
Co-luminate • Asheville, NC • 2014 - 2015
Programs Director • co-luminate.com
- Provided event coordination and management for in-house events and programs
- Managed clients and presenters
- Supported Business Development with operational budgets
- Supported Marketing with graphic design services
OM Sanctuary (501(c)(3)) • Asheville, NC • 2012 - 2014
Program Business & Marketing Manager • omsanctuary.org
- Provided coordination, project management and contract negotiation for in-house events and programs
- Created all marketing collateral and advertising solicitation
- Negotiated and managed presenter and program contracts
- Provided support to Development and assisted in fundraising endeavors
- Managed website and newsletter
- Provided support and coordination for outside contractors in social media and website development
Sparrow Junction, LLC • Asheville, NC 2013 - 2020 • Founding Partner
- Solicited, hired, managed, and terminated employees and staff
- Maintained and managed client financials
- Booked venues and created financial contracts for musicians, artists and therapists
- Created and maintained extensive database systems, financial spreadsheets, project management systems and contracts
- Developed new accounts through research & development, networking and solicitation
- Designed and produced logos, signage, newsletters, business cards, playbills, press releases, media kits and miscellaneous promotional collateral
- Designed and decorated residential and commercial interior spaces
- Developed and produced employee manuals, protocols and policies & procedures
- Planned, coordinated and produced events from pre-event through delivery
Samadhi Productions, LLC • Asheville, NC 2015 - 2018 • Founding Partner
- Planned, coordinated and produced programs and events for non-profit organizations
- Created Sacred Space at corporate and outside events
- Organized collaboration between area businesses and non-profits
- Planned, produced and coordinated fundraising events for non-profits
- Designed and implemented wellness programs and retreats for corporations and individuals
- Designed and produced promotional collateral
Core Strengths & Focus Areas
- Event production & program coordination (25+ years)
- Staff supervision, onboarding & team leadership
- Business operations, budgeting & logistics
- Branding, digital content & social media
- Client intake, communications & hospitality
- Ritual creation & spaceholding in healing-centered communities
- Copywriting, visual storytelling & marketing
- Systems & tools: Google Suite, Microsoft Suite, Apple Suite, Wix, Weebly, WordPress, , Canva
Events and Business Administration Résumé
Omega Institute for Holistic Studies Rhinebeck, NY • 2000 - 2004 • Event Services Coordinator • eomega.org
- Increased company revenue through financial contract negotiation
- Maintained and managed operational budgets
- Directly managed six supervisors, eight on-site departments (in upwards of 200 staff and volunteers) and managed unexpected situations
- Lead and participated in strategic and logistical meetings
- Developed and produced staff manuals
- Created and maintained extensive database systems and financial spreadsheets
- Provided project and timeline management
- Created and produced business correspondence to include solicitation letters, acceptance letters, client mailings, and financial contracts
- Managed and administered the Scholarship and Special Needs programs
- Worked closely with sponsors and VIPs around scholarships, fundraising, service providers, complimentary gifts and the Red Tent event
- Solicited, hired, distributed and managed volunteers
- Developed, implemented, solicited, hired and managed musicians, artists and their installations, food & beverage vendors and retail exhibitors
Let’s Work Together!
I specialize in supporting visionaries—artists, healers, and mission-driven organizations—by bringing structure, clarity, and spiritual flow to their work.
Email me to inquire about collaborations or support.
Event Production & Administrative Leadership
What I Offer
With 25+ years of experience in live production, business administration, and sacred space holding, I bring both vision and grounded logistics to your offerings. I build intuitive systems and support events that move from the soul.
Production Experience Includes:
- Budgeting, run-of-show creation, contract negotiation
- Coordinating teams: facilitators, vendors, staff, and volunteers
- Hospitality flow, accessibility planning, and aesthetic visioning
- Ritual & Altar/Relaxation Space concept, design & installation
Administrative Support Includes:
- Calendar and email management
- Onboarding systems and hiring support
- Client intake, CRM, and file systems
The Moon Room Studio • Asheville, NC/Daytona Beach, FL • 2020 - Present
Founder/Maker • TheMoonRoomStudio.com
Designs and creates one-of-a-kind jewelry featuring precious and semi-precious crystals, stones, and mixed metals. Crafts handmade junk and art journals, along with original ephemera pieces. Oversees all brand marketing, including the design of promotional materials, advertisements, and digital assets. Manages and curates social media content to support brand visibility, storytelling, and community engagement.